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Articles, Jobs and Consultants for the Healthcare Professional

Healthcare News Reader Demographic Distribution

Welcome to the Healthcare News Reader Demographic Distribution page!  This is where you will see information about who receives Healthcare News publications. As shown below, more than 217,000 healthcare leaders throughout the U.S. receive Healthcare News publications and our email announcements.

The leftmost column shows the position classification of our readers. Positions in the Executive section are director and higher. Positions in the Managerial & Professional section are generally exempt, manager and professional positions. Clinical positions are direct care providers. Totals are summarized by industry and presented in the second through seventh columns and totaled in the eighth column.

We offer the Healthcare News at no cost or obligation to everyone in this demographic.

Reader Demographics as of October 2017
Position Classification Industry Classification
  Hospital Medical Clinic Other Provider Insurance Company Consultants All Other Total
Executive
Chief 1,166 619 376 119 615 528 3,423
Operations 584 378 200 91 62 162 1,477
Finance 1,388 585 376 186 61 158 2,754
Medical Management 2,252 650 162 188 23 220 3,495
Marketing & Sales 826 174 196 235 125 207 1,763
Human Resources 851 239 135 67 42 101 1,435
Information Technology 317 51 21 43 13 26 471
Legal & Compliance 613 146 96 177 155 144 1,331
Education 283 25 3 1 3 473 788
Nursing 1,366 155 115 31 11 94 1,772
All Other 9,110 1,399 1,371 1,095 314 1,355 14,644
Total Executive 18,756 4,421 3,051 2,233 1,424 3,468 33,353
Managerial & Professional
Human Resources 3,826 840 501 453 165 657 6,442
Operations 33,416 6,474 3,897 6,654 921 5,189 56,551
Marketing and Sales 1,884 465 411 1,564 229 501 5,054
Finance 3,248 717 441 900 112 506 5,924
Information Technology 2,856 396 170 762 70 180 4,434
Practice Manager 867 1,019 170 43 17 105 2,221
Nurse Manager 2,591 256 81 91 26 62 3,107
Total Managerial & Professional 48,688 10,167 5,671 10,467 1,540 7,200 83,733
Clinical
NP/PA 3,194 3,817 237 112 9 156 7,525
Registered Nurse 25,847 1,572 782 642 44 961 29,848
Physician 8,505 11,214 700 146 28 355 20,948
Radiology Technicians 3,536 438 35 26 4 17 4,056
Nursing Assistant 2,021 841 141 56 15 79 3,153
Lab Technician 1,812 146 168 10   70 2,206
Pharmacist 3,924 370 481 334 10 179 5,298
OT/PT/SP 4,540 600 973 52 11 84 6,260
LVN/LPN 448 151 83 32 8 193 915
Surgical Technician 902 160 15 13   4 1,094
Behavioral Health 2,235 995 1,599 90 15 1,046 5,980
All Other Clinical 8,735 1,481 1,288 245 33 929 12,711
Total Clinical 65,699 21,785 6,502 1,758 177 4,073 99,994
Grand Total 133,143 36,373 15,224 14,458 3,141 14,741 217,080